D2C Media acquires DealerCity

MONTREAL – April 1st, 2019 – D2C Media Inc. (“D2C Media”) and DealerCity Canada Inc. (“DealerCity”) jointly announced today that the companies have entered into an agreement pursuant to which D2C Media will acquire DealerCity’s and Evolio’s Canadian Dealers’ websites and SEM assets.

This acquisition furthers D2C Media’s goal of becoming the leading digital dealer solutions provider in Canada by adding over 300 dealers and 350 websites customers and also expanding D2C Media’s reach in the Canada, particularly in key markets in BC, Alberta and Ontario. Following the closing, D2C Media will begin integrating the acquired assets with its own business and customers will continue to receive the same high quality service they have come to expect.

« This acquisition will allow D2C Media to broaden its product offering, will dramatically expand its presence outside Quebec, and will immediately add hard to find local digital experts to help support its rapid growth » said Gino Coutu, President & CEO of D2C Media. “Combined with Dealercity’s acquired assets, D2C Media now has relationships with over 770 dealers in all 10 Canadian provinces. This is a game changer for us in terms our ability to serve OEM’s and Dealer Groups across Canada.”

The combined entity will employ a team of over 20 digital consultants locally based in BC, Alberta, Ontario, Quebec and Nova Scotia and over 50 developers, designers, integrators, SEM/SEO specialists and support experts, allowing D2C Media to continue to provide unique, one-on-one, local advice and customer service.

“For years DealerCity and D2C Media have been competing to offer the best products and services to Canadian Dealerships. I am proud today to participate in this market consolidation and in bringing about an indisputable leader in the industry” said Marc Somma, CEO of DealerCity.

Existing DealerCity customers will gain access to new products and technologies allowing them to increase their performance by up to 100%, improving their SEO, as well as their ROI on digital advertising spend, and gaining new levels of transparency uniquely available through D2C Media’s proprietary digital-media-to-in-store tracking technology.

“Dealercity’s previous customers will be immediately offered to migrate to D2C Media’s platform for a limited time at no additional cost, affording them a unique opportunity to dramatically increase their digital performance overnight” said Normand Théberge, Vice-President Sales and Business Development at D2C Media. “Customers opting into this limited-time offer in the next 90-days will be migrated in full transparency without any intervention on their part, allowing for a smooth upgrade while greatly improving their SEO, SEM and lead generation performance.”

About D2C Media

D2C Media is a leading provider of digital marketing solutions for automotive dealers and consumers. The company partners with more than 750 Canadian dealers, as well as many automobile manufacturers, offering Websites, SEM, SEO, CRM and Virtual BDC services, all based on the most advanced technologies resulting in an average of 100% increase in conversion rates. Based in Montreal, Qc, D2C Media has local presence in BC, Alberta, Ontario, Quebec and the Maritimes.